Carina Glover, HerHeadquarters

In 2017, Carina Glover sketched out an idea for what would launch as HerHeadquarters in 2019. Every step of the way, Carina has made the most of the opportunities she’s created through her tenacity and resilience to achieve a vision central to her life. 

As the company website states:

We're here to give women-owned businesses more, without the fight.

Behind every opportunity a woman-owned business receives, there's a woman who had to fight for it. Without the constant obstacles, gatekeeping, and lack of opportunities, they'd have higher revenue, faster growth, and greater impact. HerHeadquarters gets in the ring and exists to be their ally.

Our platform, corporate services, and certification all have one common goal: to give women-owned businesses access to the money & opportunities they deserve, without the barriers.

Along the way, the United States Congress, Forbes, American Express, Beyonce's BeyGood, and more have recognized Carina and her team for their work. 

Coming back from maternity leave after the birth of her second child this past month, we asked Carina to share what lessons she’s learned from her journey.

If you could teleport back to when you started HerHeadquarters, what advice would you give yourself?

There are two pieces of advice that I really needed to hear coming into this founder territory: 

  • Give yourself grace during the tough times, expect them to come, but know that they will pass. Even when it doesn't look like it, remember that being disciplined about doing the work well and consistently will always reap a reward. Some rewards just take longer to produce. 

  • Focus more on making money and less on the product & branding. Give something x amount of time to work and produce revenue/engagement and if it doesn't work, move to the next thing. Pivot faster, it means you're learning and adapting to what your audience needs. 

What has been the toughest decision you have had to make?

Any decision that would impact the livelihood of my team and their household has always been hard. That never gets easier. 


Who do you lean on to help refuel and recharge your mind/body/spirit?

I have a great village, sometimes my children and my husband refuel me, but on other days it might be a call with my advisor that makes me feel like I can get back in the ring or a conversation with one of my close friends who pour into me without even knowing I'm going through a hard time. Oftentimes, it's just the energy and aura of the right people that can recharge me. 


Thank you Carina for sharing your story and insights. You can continue to inspire us!


Learn more about HerHeadquarters and share what they are doing with the companies and organizations who can help support women-owned businesses.

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